The presentation of my pitch is almost just as important as the information i am delivering itself. This is because I need to make a strong impression on my audience so that they are much more receptive to my ideas. As a result I created a slideshow with a sleek, formal design to connote the power and authority of my genre.
The first slide I created is a general overview of my ideas. That way I can go more in-depth in my ideas and so the slideshow builds upon itself. This is satisfying for my audience as more and more questions about my pitch get answered as it is presented to them.
Next I made sure to go over one of the key areas my client brief that's crucial to understanding all media, the target audience. This is important as it helps my audience understand not only the purpose of the magazine but who will buy it and how effective it will be. By explaining who will buy it, it helps my audience to picture how the magazine will function within society.
Next I further went over the basic presentation of the magazine and why the masthead will be effective in drawing in the previously mentioned TA, making sure to mention the codes and conventions of the genre and why they are important, as well as what I'm doing to follow them.
Towards the end of the pitch, I delved deeper into the most important aspect of the magazine; the feature. I explained how the feature is the most important aspect for the presentation and how it is what draws in most of my desired audience. I then explained how my feature of the Sheffield Chamber Of Commerce is the most useful choice for issue 1 of SUIT magazine as its useful for my ideal target audience.
After fully explaining what the magazine is and the contents of it, I covered how the magazine will be a reality and what the cost would be for production. That way my audience would ideally already be sold on my product and then see how feasible the creation of it is, fully selling them on the idea of a pitch.
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